A Short Introduction
I was a CEO for thirty years. I ran a $3 billion portfolio. I won the awards, hit the numbers, built organisations.
And for years I performed like a puppet, being quietly robbed of my joy by everyone else's expectations.
Then I stopped.
Now I help senior leaders get the success back, with the joy attached. Because success without joy is not success. It is a very expensive performance.
Does this sound familiar?
You are technically competent. You are paid well. You are overworked. You are pleasing too many people, and you have no time to think about the path through the change you are supposed to be leading.
You are second-guessing yourself. You are not leading so much as performing, and it is starting to affect your wellbeing and your joy. What used to excite you now pressures you.
There is no one you can really talk to. You are afraid of being seen as weak. It is bleeding into home, and into your sense of who you are.
If any of that rings true, you are in the right place.
What you actually want now.
The things that got you here, industry respect, skill, drive, are still with you. But what you want now is different.
You want clarity on what you are building and why. Presence that does not have to try. Alignment between the role and the person in it. Support you can speak honestly in. Success with wellbeing attached. And a legacy that looks like you.
The One Thing I Do
I walk senior leaders through a profound shift in identity, so you become the director of your leadership brand, rather than the performer of other people's expectations.
That shift is what my Identity Anchoring methodology is for. It is data-driven, it is deeply personal, and it is built on thirty years of living the problem from the inside.
Three ways we can work together.
1:1 Executive Coaching
Identity Anchoring programme. For sitting CEOs, directors and senior executives who want a private, trusted space to lead better.
The Inner Executive
Programme
For leaders ready to go deeper. A structured journey through awareness, acknowledgement and advancement.
Board & Leadership Team Engagements
For boards and executive teams that need alignment, clarity and a shared language to lead through complexity together.
What our clients say.
“When the student is ready, the teacher appears. Dr Clare Allen came into my life at a time when nothing was adding up. Through the Identity Anchoring programme I experienced a profound shift. My outlook on myself changed, my self-trust deepened, and I moved from living on autopilot to making conscious, informed decisions. This work helped me remember that I matter — and that my self-worth matters. The impact has been truly life-changing.”
— Shivani Seth
“The Identity Anchoring process helped me connect deeply with my values and strengthened my leadership skills. I now lead with clarity, confidence and purpose.”
— Annette Young, Inner Executive Programme
“Clare creates a space that is both safe and challenging, helping you anchor who you are so it shows up consistently in how you think, decide and lead. I gained clarity around my values and strengths, which translated into greater confidence, stronger boundaries and a clearer sense of direction. Thoughtful, intuitive, incisive — I finished feeling more aligned, self-trusting and grounded.”
— Vina Varsani, Executive Coaching
What is really at stake?
What is scarier, staying where you are, or investing in your leadership today?
Your company needs its best leaders right now. AI is rewriting the org chart. The economy is unforgiving. Boards are less patient, stakeholders are louder. This is not the decade to lead on autopilot, performing a version of yourself you have already outgrown.
The cost of not changing is not standing still. It is quiet erosion, of your confidence, your health, your joy, and eventually the edge that got you here in the first place.
Dr Clare Allen
Leadership Advisor
I live regionally in New South Wales and work with leaders across Australia and internationally. Doctorate in Business Administration (UWA), Master of Business Leadership (Curtin), GAICD. Former CEO across four organisations with combined portfolios of more than $3 billion. Author of three books, about eagles, leadership and becoming who you actually are.
Telstra Business woman of the Year
Dr Clare, has won the prestigious Telstra Business woman or the year Award 2007 in WA.
Clare has led an organisation from 2000 clients to 12000 clients and the organisation was one of the highest performers in the country, under her leadership.
Enterprising Woman Award
Winner, of the Chamber of Commerce Industry,
award. Top company growth.
Published in Who's Who of Australian Women
Organisational Awards
Here are a few.:
*Winner, Outstanding Organisation, Community
Services, Hesta Awards
*Winner Organisational Excellence Community Ser-
vIces Award
Published in Extraordinary Women
